PHE - Be Food Smart "Yoghurt"
Originally made as an online video but then upgraded to a TVC
PHE - Be Food Smart "Cereal"
PHE - Be Food Smart "Juice"
Public Health England - Be Food Smart
Cute TVC and social ads for parents and kids promoting healthy eating and demonstrating Public Health England’s new ‘Be Food Smart’ app which scans barcodes and shows the sugar, salt and fat content of foods.
Client: Public Heath England
Production Company: H&O
Directed by: Tom Werber